Our Story


A healing and health journey that lead to SIMPLIICTY.

Beth’s Story

I suffered with what almost 20% of Americans do – fertility issues.

I always knew I would have special children.

I was over the moon when we had Margaret.  I was 36 years old – lived in Chicago with my hubby and couldn’t wait to have another baby.  I got pregnant, and miscarried. I tried again, and after 6 months wasn’t able to get pregnant. At that point, my friends urged me to go to a fertility specialist.  After testing we discovered that I had a high FSH (indicating low egg count and low egg quality)—the specialist suggested I use donor eggs.  I was in shock!

This wasn't what I planned. That wasn't what I wanted.

Thus began my fertility odyssey.

I did 3 rounds of Clomid, 6 IUIs, endured 9 attempted IVF, and 2 IVFs with gestational surrogate and 3 more miscarriages.

I tried fasting, detoxes, Chinese herbs/supplements, bloodletting (a Chinese medicine tradition). I had several uterine surgeries. I saw 5 different acupuncturists, and had over 3000 acupuncture needles inserted. I tried healing with hands, healing over the phone, numerology, tarot cards, intuitive sessions, chiropractors, energy work, crystals, and foot/hand reflexology. I had massages, mediation sessions, fertility yoga sessions, Ayurvedic, spa sessions and teachings, and vibrational healings. I used oxygen baths, light healings, liver cleansings, ear candling, Reiki, rebounding and rebounding classes, blood cell tests, uterine surgeries, steam baths, closed colon hydrotherapy, countless books, DVD, CDs, nutritionists, and not surprisingly, psychotherapy.

I ended up mentally, emotionally, physically and exhausted, and wow had I spent a ton of money!  And boy was I a load of fun at a cocktail party!

When each of our pregnancies ended in miscarriage, I was beside myself. Especially the last one- thud!  I truly thought the loss would break me. I was truly losing hope and myself in the losses and the loss of my dreams for my family.

I had no more options. I was kicked out of several fertility clinics— (and they didn’t want to bring down their stats). The doctors and nurses told me I was too old to a baby. Ultimately, I was given a less than one percent chance of having a baby.

When I was in Chinatown getting bloodletting – and this 6th generation acupuncturist had some of my blood in her hands and she said “Your blood is too thick – too thick! That’s way you not have baby” ahhhh there was the lightbulb moment and the words that changed everything.

At my first fertility appointment – I had come across an ad in a magazine that had pictures of blood.  There was a picture of clean ”pretty” blood and a picture of dark “ugly” blood.  But you had to change your diet and lifestyle to get the clean ‘pretty blood.’ (ohhh who would want to do that?– much easier to get surgery and pump $10,000 worth of drugs into my gut each month. Ha Ha)   

I found the Center and went.  I was so bitter and angry.  But I was there – and committed myself to try this avenue.   I was crying on and off for several hours my first day there – and the doctor looked at me and said “oh this is your greatest gift” and my reaction  (in my thoughts) was a quick “F- you—you have NO idea of my pain and my suffering”…. I had no idea how right he really was…

And thus begun my healing journey.

I went there three times a week for colon hydrotherapy and I had to listen to tapes, CDs on  what to eat, what to drink, how to sleep better, how to exercise properly, how to breathe properly (and I thought – geez – I have to learn how to poop and how to breathe- what is the world coming to)  detoxing, prayer, and meditation.  At first I was really just going through the motions.  There was a lot of information to take in – and there was a lot of new things to learn.  New kitchen equipment to buy, new foods to buy that I had never even heard of.  It was a painstakingprocess and trying to make these new recipes was very overwhelming. I am horrible in the kitchen! So this was not enjoyable in the least. (thank goodness for my husband)

And then, something started to happen.

I started to feel good….I didn’t realize it at the time. 

I didn’t realize how I hadn’t felt good for a long time – I had gotten use to feeling tired. I had gotten used to being constipated.  This was just life- I didn’t think I had been feeling poorly – because I would jack myself up on diet cokes in the morning and that got me through the day.

With my new regime-I didn’t even realize - I started to heal from the inside out.By focusing on me – and earning my health back - I started feeling good-really good.And it showed. It showed on my complexion, on my body and on my face. I started smiling-   I felt ‘lighter’ from the emotional turmoil I had chosen.

Everything changed.   I was still the same person with the same circumstances.  But my body was healing.    My heart and head were healing.    I was coming out of the fog of sadness and loss, and the anxiety of fertility rat race.

I stopped ‘trying’ – I was just living.  I was filled and living with gratitude. Grateful for my husband, for the child I did have- and for my experience in the journey.  I became completely consumed with the JOY and appreciation.    

And that is when we became pregnant with our son. And at 39 years old- I had a healthy baby boy.

I felt so good – I keep up with my recipes and routine-  And then at 42 without trying- I became pregnant and had a healthy baby girl.

 And then my healing journey turned into Simplicity.

Taking a proactive approach to your health, healing and beauty is a choice.

But it’s not that simple- so many distractions, ‘diets’, articles, clips, sound bites etc. etc.It does not have to be that hard.

Because it’s all about YOU!   What tastes good to you?   What sounds good to you?What works for you?   You don’t need to have someone ‘pushing’ you, ‘judging’ you,  ‘telling’ you what to do-  

You are perfect just as you are!

Need a lift on the road to healing, healthy and beauty?     Simplicity may be able to assist you in your direction and needs.

 Healing is not only about fertility –     Simplicity has worked with people with cancer, diabetes, inflammation, weight loss, skin issues, injuries, food addictions, drug and alcohol addictions, constipation, etc.

 Healing is universal.

We all have blood, sweat and tears, organs and muscles.


You have a choice to take a proactive stance in your own healing, health and beauty journey.  

Because healing, health and beauty all start on the inside.

It starts at the cellular level.  And that is what Simplicity offers you:     feeding you on a cellular level and on an emotional one too---Cuz let’s face it – we are all going to die- but how are we living?

 Are you living with JOY?     

FEEL the LOVE-  


FEEL the JOY It’s up to you-

it’s your choice.

Beth McCarthy Smith is the Founder of Simplicity Holistic Health.

Prior to having children Beth was a top account executive for PARADE Magazine, The ROSIE O’Donnell Magazine, Crain’s Chicago Business, Crain’s New York Business Crain’s Cleveland Business and Crain’s Detroit Business and the Indianapolis Business Journal. She is a Certified Raw Food Chef and received her training to practice Holistic Health and Nutrition Counseling at New York’s Institute for Integrative Nutrition. She is a certified Closed Colon Hydro Therapist; she received her training at the American Institute of Natural Health, Inc. Phoenix, Az. She is also recognized as a Holistic Health Counselor and is Board Certified by the Drugless Practitioners of America and Pace University in New York. She is a member of the International Association for Colon Hydro Therapy and also a Reiki practitioner.


BY creating Simplicity Cold-Pressed Juices our passion and mission is to help you in your life’s journey of JOY.

When we are able to –let go- of our emotional attachment to things, places, people, ‘wants’, ‘have to haves’ and deeply connect to ourselves in a forgiving and loving way—then we can connect that way with others and find some peace and JOY.   Every moment isn’t sunshine and rainbows- as we have to get the oil changed or pay the mortgage--- but if we allow ourselves to lighten

up a little on ourselves – by being kinder, gentler, and more forgiving and accepting of ourselves we can live a more joyful life.  


By consuming cold- pressed juice and raw food- we can heal our bodies-

And our bodies are like well-oiled machines – they can heal….

And when the body heals – the mind and heart will heal too.  

Live the life you are meant to live –

With JOY, passion and love!



We will love you, we will accept you- exactly where you are.  You are perfect right now--- maybe you want to make some changes- great—we will support you in that mission.  But you are already loved, accepted by us- that is our promise to you.  Please try and do that for yourself too.  



Not all juices are created equal.

  • ALL of Simplicity’s Juices are 100% COLD PRESSED.

Simplicity uses the highest quality produce possible and are setting a new benchmark in Juicing. 

This isn’t the green drink you have to guzzle down – Simplicity strives to make each and every drink like we are tending bar to the most particular of clients – with taste, texture and eye popping color.  A juice to be envied -sought after and coveted by the juice novice and aficionado.

OK – these juices contains no alcohol, but it may have you intoxicated with delicious flavor, enzymes, and amino acids that help detoxify the liver, your bloodstream, and neutralize environmental pollutants.  

Those who’ve tried Simplicity Juices are asking the bartender for another round.  


At SIMPLICITY we LOVE the juicing process; it is one of love and patience.

Simplicity’s 100% Cold Pressed Juices can furnish all the cells and tissues of the body with the elements and nutritional enzymes they need so they can be most readily digested and assimilated.”

Our fresh fruits and vegetables are pressed using a hydraulic press juicer that applies a tremendous amount of pressure to extract the nectar directly from the pulp. That pressing action won't oxidize or degrade the fruit and vegetables and helps keep the nutrients and enzymes intact. Pressed juice is simply the closest thing to raw, pure fruit and vegetables, and allows us to get a concentrated amount of nutrients.

  • ALL of Simplicity’s Juices 100% cold pressure protected.

Cold pressure preserves and maintains quality.

Cold Pressure Technology preserves packaged food products by using extremely high pressure. The process leads to the elimination of harmful bacteria while maintaining a higher yield of vitamins, minerals and enzymes, and preserving a fresher taste.

We use this cold pressure instead of heat - to destroy the pathogenic microorganisms and to naturally extend its shelf life. Unlike pasteurization, it is completed on the finished product in its package without the use of heat which helps retain the sensory and nutrition properties of the juice. We do not apply heat to our cold-pressed juice and juice beverages.


The cold pressure is submerging packaged food or beverage in cold water, basically like putting those products in the bottom of the ocean. The pressure created is able to inactivate microbes while retaining the fresh attributes, nutrients and taste.



Simplicity cold-pressed  juices are handcrafted using fruits and vegetables and some variations may occur as with any agricultural crop based on seasonality, crop conditions and geography, such as:

Settling or Separation: Simplicity has no artificial flavors, colors or preservatives, or other ingredients that can prevent the natural settling process.

So SHAKE well & Live well.  

Give your Simplicity bottle a little shake shake before you drink.


Hydration Line:

White Specks:  In each of the hydration juices – PINK, MOMA & GREEN- we have a signature process where the raw coconut oil is infused into your juice. You will see white specks of raw coconut oil in the juice – and in the GREEN- you may see extremely green or even black looking tiny coconut oil that has been turned Green by the chlorophyll--- do not be alarmed!  This raw coconut oil is so supremely great for your joints, hair and digestion—so drink up!

Juices that contain ginger may have white specks in the bottom of the juice bottle because of its density. Not to worry! It’s ginger sediment, which naturally settles to the bottom of the bottle.    SHAKE well & Live well.  



List of all sampling dates: info to come




Nominate your loved one, a friend, your local farmer, fireman, teacher to be


We all live extraordinary lives.   And we all need a little extra TLC from time to time- or a way of saying THANK YOU- my heart is filled with gratitude and admiration!   This is your chance to make a difference and give a LIQUID SMILE!

Nominate your special person/ special project to have SIMPLCIITY come out and show you care and that they are cared for.


(BOX)  500 words or less of why this project, person or deed makes a difference in your life or the community.

Watch the JUICE IT FORWARD section to see the gratitude and passed and JUICED FORWARD.



IPS School

George Fisher Elementary and the address is 7151 East 35th Street, Indianapolis, 46226.

We run a homegrown program called Project: RESTORE and it partners high expectations in academics and behavior with a reward system for the kids. Each week our students do a writing prompt and take a rigorous math test. The class with the winning average on each of these things gets to do what we call the “running of the bulls”. The “running of the bulls” consists of that class getting to take a lap around the building chanting “We’re #1!” and they get a gold trophy and bragging rights for the week. In an inner city school we are making learning “cool” again! Last year our school went from an “F” school to this year being a “C” school and we hope that by the time grades come out for this school year we will be an “A”.

We are not going to do Client experiences here 

We will do that through the home page- to the left of the